Monthly Archives: April 2015

Email Marketing Poll Results

We conducted an Email Marketing Poll “Why Is Email Marketing Still Frowned Upon In Digital Marketing”. The Poll has been running since the 28th of February 2015 up to 10th of April 2015. As you can see below the results are in.  What do you think? Comment below…

 
Email Marketing PollEmail Poll Results

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How To Create An Email Marketing Plan

 

 

Learn the fundamentals of how to create an Email Marketing Plan

jay blog

Image courtesy of thinkprogress.org

 

I recently completed a course in digital marketing and one of the things that I learned about marketing strategies was how to create an Email marketing plan. I learned that Email marketing is such a cheap and efficient way to get a particular company’s name ‘out there’. I approached my lecturers in college and they agreed that Email marketing was a great tool, yet it’s still not ‘taking off’ in the digital marketing world. This blog will examine the reasons behind this, the positives and negatives that come with Email marketing, and finally the effect SPAM has on Email marketing.

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Why you should promote your business on Pinterest

Some ‘Pin’-tastic reasons to Promote your business on Pinterest

'Pin'-tastic future at Pinterest

Image courtesy of Master isolated images at FreeDigitalPhotos.ne

Deciding not to promote your business on Pinterest could be a big mistake, especially if your business has a strong visual element, e.g. retail or lifestyle related.

In fact, with a little creative thinking and the right tactics, more businesses could benefit from developing a presence on the platform.

Written content is plentiful along with YouTube videos too, it’s just that some businesses are a match made for Pinterest and perform better when putting a voice to the visuals.

There are 70 million users ‘pinning’ worldwide, so finding the right niche to promote your business on Pinterest is crucial and if it’s done well the referral traffic can be phenomenal.
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